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2022 ESSENCE Festival of Culture announced


By Black PR Wire

ESSENCE Communications, Inc. has announced its “2022 ESSENCE Festival of Culture Unbeatable Daytime and Nighttime Experiences Presented by Coca-Cola.” Taking place in New Orleans from June 30 through July 3, this multi-day experience of programming is designed to entertain, empower, inspire and educate.

Simultaneously, the virtual presence will feature its own virtual host, performances, summits, panels and more including leading musical artists, influencers, and experts from around the world.

“As the nation’s largest festival by per day attendance, the ESSENCE Festival of Culture is a staple that celebrates community and empowers equity. We are excited to welcome the family back live to New Orleans and thrilled to connect with more of our diasporic family through new digital experiences,” said ESSENCE CEO Caroline Wanga.

“Our almost three-decade relationship with the City of New Orleans has been critical to the fiber of the Festival and we fully recognize and appreciate the City and its citizens for all they do to create memorable experiences for all attendees,” Wanga added. “Lastly, it is critical that we understand that what we deliver with this festival—live and virtually—also impacts Black economic inclusion. The ability to have those that benefit from this be Black businesses is my favorite manifestation of our 2022 Festival theme, ‘It’s The Black Joy for Me.’ See you in July.”

For more information and to register, visit Join the conversation via social @EssenceFest. Proof of full Covid-19 vaccination is required to participate in ESSENCE Festival of Culture™ events. Artists and schedules are subject to change.

The 2022 ESSENCE Festival is presented by Coca-Cola. Major sponsors include AT&T, Ford, McDonald’s, Target, UnitedHealth Group.