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CalFresh Awareness Month looking to raise program’s profile


The Department of Public Social Services (DPSS) has launched its annual CalFresh Awareness Month campaign to publicize the CalFresh Nutrition Program and acknowledge community partners that help to raise public awareness year-round.

“Hunger impacts all aspects of human life from healthcare to education, and it is essential that we increase awareness of CalFresh,” said DPSS Director Antonia Jiménez.  “Families who were just barely getting by paycheck-to-paycheck before the pandemic have been hit even harder by the COVID-19 crisis. Unfortunately, food insecurity has impacted many L.A. County residents: older adults, working people, students, children and youth. DPSS is so proud to promote CalFresh because it truly is an effective anti-hunger program.”

This year’s campaign comes at a time when many households are experiencing continual food insecurity as a result of the COVID-19 pandemic. Over the past year, food insecurity hit an all-time high in Los Angeles County with an estimated 873,000 households experiencing at least one instance of food insecurity. In 2020, the county utilized $137 million in CARES Act funding to distribute 10 million pounds of food at more than 100 drive-through events. While this funding was temporary, CalFresh offers a long-term solution for everyone. Visit